Roodeberg Black, a sizzling new red blend spawned by a raging fire and crafted for
a new generation of wine lovers in line with global trends, has just been launched by this iconic South African wine brand.
Emboldened by its fiery origins, Roodeberg Black is a rich and fruity blend
tailormade for fun-loving wine lovers yearning for a generous, ultra-smooth taste
experience.
“Roodeberg Black is a completely new, fruit-forward wine that addresses the global
trend towards bolder, riper wine styles,” says Sandy Goliath, Roodeberg Brand
Manager.
The South African launch of Roodeberg Black follows the wine’s well-received
release in Europe last year.
“The wine has literally been flying off the shelves in Germany since our launch there
in October 2022 and we look forward to captivating the burgeoning new generation
of South African wine lovers with the irresistible allure and striking packaging of
Roodeberg Black,” adds Goliath.
Set apart from the more traditional Roodeberg blends with its fresh yet full-bodied
style and intriguing smokiness, this exciting new wine remains true to the brand’s
blending philosophy, showcasing top-quality fruit and powerful structure. In keeping with Roodeberg’s rich storytelling legacy, the wine shares its own compelling
narrative of how great strength and resilience can come from devastation and near
destruction.
The Roodeberg Black story began in the early hours of 20 November 2018, when a
blazing fire erupted in the winery placing the winemaking team on high alert. Inspired by the smouldering embers, the opportunity to bring a new, more intense wine to life
was born.
Hot and happening, you’ll want to be seen in the company of this suave blend so be
sure to ask for Roodeberg Black at your favourite night spot or liquor outlet.
For more information and online purchases at a RSP of R189.00 visit www.roodeberg.com
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